Insta-U-turn: blog.instagram.com/post/384212509…— Timbo (@nefarioustim) December 21, 2012
Is it really that simple? Instagram have caved to community pressure, backed down, U-Turned, and given up on their nefarious plans to rob people of the riches that are to be found at the bottom of a sepia photograph of a half eaten donut?
Let's take a look at what people were offended about:
Instagram selling their photographs without notice, without attribution and without payment ala a "stock photo library" business
Using their photos in adverts
Not displaying that their photos used in adverts were, indeed, adverts
So, by all accounts Instagram must have stopped all of this from happening, especially the first...right? I mean.. they "backed down"?
Let's see their revised terms as of this latest development...
- Some of the Service is supported by advertising revenue and may display advertisements and promotions, and you hereby agree that Instagram may place such advertising and promotions on the Service or on, about, or in conjunction with your Content. The manner, mode and extent of such advertising and promotions are subject to change without specific notice to you.
- You acknowledge that we may not always identify paid services, sponsored content, or commercial communications as such.
So... "1" states that Instagram can take your content, transfer it to another party, license it to others, sell it...without needing to tell you (you agree to the terms by using the service, that is your "notification"), and with no guarantee of attribution.
"2" Says that your content will be able to be used with advertising, in a way that Instagram desires
and "3" says that people may never know if the content from their friends and others is being used as part of an advert.
What a monumental climb down from Instagram!
So, if you got all worried about Instagram in the first place...well, sorry if you were misinformed, be more vigilant about what legal terms mean if you were doing the misinforming. If you've fell for this bit of PR as something of a U-Turn for Instagram as well then...well...why haven't you learned from your previous mistake?
Fool me once...